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HELLO. I'M

VIDUSHI DUHAN

A Senior Product Manager,

B2B SaaS

I have built products from MVP to enterprise adoption, enabling clients to improve lead generation by ~40%.

50+
Customer Discovery

through Client Interactions

3+

AI/ML features
Shipped in Production

4+ months
dev-cycle reduced
with build-vs-buy decisions

PRODUCT LEADING

ROLE

Strategy & Roadmap   |   Partner with clients via Pilots & Feedback   |   Work with Engineering for execution

MarTech, B2B SaaS Platform

rStorefront

For multi-location brands to build their hyperlocal digital presence, strengthen online reputation and accelerate growth across the funnel - discovery to conversion.

Achievements

Client Outcomes

Millions of new impressions & map views across 1000+ stores.

Raised average client Performance Score from Fair to Good/Excellent, reflecting stronger engagement & conversions.

Product Outcomes

Increased engagement through recommendations tied to Performance Score.

70%+ enterprise adoption of AI features (Sentiment analysis, AI Review Responder) and ranking tracker.

AI Features Shipped

AI FEATURES SHIPPED

in Production

AI SEGMENTATION + SENTIMENT ANALYSIS

HIGH IMPACT HIGH ADOPTION

PROBLEM SOLVED​​

Clients couldn't understand what customers talk about and how they feel beyond star ratings.

OUTCOMES​​

Increased adoption of Analytics sections.
Segment level visibility for client.

Screenshot 2025-09-08 at 6.04_edited.png

AI REVIEW RESPONDER

MEDIUM IMPACT HIGH ENGAGEMENT

PROBLEM SOLVED​​

Numerous reviews went unanswered, lowering Response Rate & TAT.

OUTCOMES​​

TAT reduced from days to hours.
Response Rate increased ~50% to ~85%

Screenshot 2025-09-08 at 6.04_edited.png

© 2025 by Vidushi Duhan

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